Official: Sanitas and Real Madrid extend their partnership until at least 2027

by 94Temimi

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  1. >Sanitas and **Real Madrid** have signed another collaboration agreement to run for the next three years. The healthcare company will remain the club’s official medical provider until at least 2027. Both organisations will celebrate 25 years of health and success together. The renewal of the agreement was unveiled at a ceremony that took place at the Santiago Bernabéu stadium and was attended by President **Florentino Pérez** and CEO of Sanitas and Bupa ELA, Iñaki Peralta.

    >The health company has served as the official medical provider since 2002. During this time, it has supplied the football and basketball teams with a comprehensive healthcare service, leading medical professionals and diagnostic testing, as well as the latest technological and healthcare advances which position the company at the forefront of sports medicine. Additionally, they have access to Blua, the digital health ecosystem created by Sanitas, offering digital services that promote a more personalised and accessible healthcare from any location.

    >Real Madrid’s Director of Institutional Relations,**Emilio Butragueño** stated: “This is a very special agreement as, at the end of this period, Real Madrid and Sanitas will celebrate 25 years of a historic partnership. At this point, I would like to emphasise something very important to us, namely the loyalty that is demonstrated by the signing of this agreement”.

    >Iñaki Peralta said: “We share values with Real Madrid such as hard work, sportsmanship and the pursuit of excellence. That is why we strive to optimise the physical and mental performance of the best players in the world. We want the club to keep its place at the top of the sporting elite, supporting the health and wellbeing of athletes in their biggest challenges”.

    >**Collaboration between foundations**

    >Over the years, both organisations’ foundations have also been working together. In June, the Sanitas Foundation and the Real Madrid Foundation extended their partnership for another year, with the goal of promoting inclusive sport from childhood onwards. This agreement results in several inclusive football and basketball initiatives, driven to integrate children and young people with different abilities into sports practice. More than 150 children and young people take part in these activities every season, on top of all those who have been part of this collaboration since the alliance began in 2009.

    -From Real Madrid’s Website

  2. Why would sanitas let go of their most lucrative partner? Of course they would extend their relationship from all the business we give them.

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